James Amos

Verified Professional Verified Professional
Verified Professional

Every professional displayed on Hypnotherapy Directory has been independently verified by our team to ensure they have suitable credentials to practise.

BA (hons), PGCE, HPD, SFH Dip, MASFH, MHS,
Available for new clients
Available for new clients

This professional is available for new clients.

Barry CF63 & Pontypridd CF38
Available for new clients
Available for new clients

This professional is available for new clients.

About me


I’m James a qualified Hypnotherapist and Head of Hypnotherapy at BCS Mental Health Services.

I can help with a wide range of issues - Anxiety, Depression, Fears and Phobias, Weight Loss, Stopping Smoking and more.

How can I help?

Whether you've been to see a therapist before, or this is your first time,  working with me I can promise a safe, confidential space that is non-judgmental, where we will work together to get you back in to control of your life and emotions.

Hypnotherapy is a wonderfully powerful way of working toward the goals you would like to reach whether it be to free yourself from the grip of anxiety or depressive thoughts, manage your weight or conquer your fear of flying!

I use a wide variety of techniques in the therapy room to help you get to where you want to be. Primarily I am a ‘Solution Focused Hypnotherapist’ which means that we work together on building a pathway to achieve your goal. In my practice I use a variety of techniques such as Solution Focused Brief Therapy, Coaching, Mindfulness, Neurolinguistic programming, CBT  and, of course, hypnosis during our time together.

What happens in a hypnotherapy session?

Each hourly session is guided by you.

What I will offer is a safe place that is:

  • Friendly 
  • Comfortable
  • Non-judgmental
  • Open
  • Honest
  • Confidential   
  • Working toward your best interests                                                             
  • Empowering you

In the first session, we will meet either in person or online and we will talk about the challenges that you are facing and the goals you would like to achieve. We will then have a chat about how the brain works and why you are feeling the way that you do. For many of my past clients this is the first time that they can begin to understand their own thoughts and feelings and understand that they are natural processes that were useful to us at one point in our lives, but no longer serve a purpose.

In the first session, I will also give you an MP3 recording to listen to after the session. This will start the process working and get you used to the sound of my voice.

The ‘Hypno’ part of the session is something that people sometimes worry about. I don’t have a swinging watch, wear a sparkly waistcoat… I won’t make you cluck like a chicken or do anything against your will. I’ll simply talk to you… it’s a bit like being told a story when you were little… and you’ll drift off into a state of relaxed concentration.  The closest analogy I can make is that it is like being in a daydream…  or lost in a stare! You know where you are, but your mind is able to wander and solve problems in a way that it can’t when you’re feeling anxious.

In each follow-up session, we will spend the first part of our time together talking, I’ll ask you questions and together we look at what successes you’ve had during the week, talk through any challenges you’ve faced and look to the week ahead and plan for your successes. In the second part of the session, you’ll be in hypnosis to cement the work from our talking.

How often do I need to visit?

Some clients will visit weekly, others every few weeks and some monthly. We work quickly and you are in control of how many times and how often you would like to see me. We work quickly, and you will never have more sessions than you need. 

The ending of the sessions is guided by you. There will be a gradual ending so that you feel empowered and ready to move forward in a space that is right for you.

How are the sessions conducted?

You can either come to our comfortable, offices in Barry Town Centre, I can come to you in your home (additional fees may apply) or we can meet online!

A little bit more about me, my training and my associations...

I’m a registered member of the Complementary Natural Healthcare Council (CNHC), the National Council for Hypnotherapy (NCH), the National Hypnotherapy Society and the Association for Solution-Focused Hypnotherapy.

Being a member of these organisations means you can be assured that I am well qualified, adhere to their strict ethical frameworks and undertake ongoing continued professional development, which ensures competence in a wide range of hypnotherapeutic techniques and styles.

I trained at (among others) the prestigious Clifton Practice under David Newton. This means I have an outstanding grounding in the practices of hypnotherapy and psychotherapy and that the work that I do is based on the latest neuroscience research.

Training, qualifications & experience

Clifton Practice, Bristol - ASFH (Dip)

Hypnotherapy Practitioner Diploma (HPD)

Hypnotherapy Certificate from the Scottish Strategic Life Academy (Cert. Hyp)

PGCE (Secondary with QTS)

1st Class BA (Hons)

Member organisations

Complementary and Natural Healthcare Council (CNHC)

The CNHC encompasses many types of alternative therapy, including hypnotherapy.

In order to be admitted to the register a practitioner must have studied to the National Occupational Standards for that profession/discipline, or have reached the equivalent of the National Occupational Standards through other relevant training or at least three years of experience and been assessed by their peers.

A practitioner must also have professional insurance and agree to abide by the CNHC Code of Conduct, Performance and Ethics.

National Council for Hypnotherapy (NCH)

The National Council for Hypnotherapy holds one of the largest registers of independent Hypnotherapists in the United Kingdom and strives to maintain the highest standards among its members.

There is an agreed Code of Conduct, an established Complaints & Disciplinary Procedure and all members are obliged to maintain comprehensive Public Liability & Professional Indemnity Insurance, maintain regular CPD (continuing professional development) hours, and attend Supervision when needed.

Hypnotherapy Society
National Hypnotherapy Society (Hypnotherapy Society)

The National Hypnotherapy Society is a Learned Society whose primary purpose is the advancement of the knowledge of hypnotherapy and the fostering of professional hypnotherapy expertise through training, accreditation and continued professional development of their members. The Society seeks to contribute to public wellbeing both through the use of hypnotherapy and by ensuring that hypnotherapists are safe, competent and ethical in practice.

Accredited register membership

Complementary and Natural Healthcare Council
Accredited Register Scheme

The Accredited Register Scheme was set up in 2013 by the Department of Health (DoH) as a way to recognise organisations that hold voluntary registers which meet certain standards. These standards are set by the Professional Standards Authority (PSA).

This therapist has indicated that they belong to an Accredited Register.

Complementary and Natural Healthcare Council

Areas of hypnotherapy I deal with

Information about health conditions (*)

Hypnotherapy can enhance the well-being of individuals diagnosed with serious medical conditions, but should not take the place of medical treatment and advice. If you have been diagnosed with - or suspect you may have - any of these conditions, please speak to your doctor before starting hypnotherapy.

Other areas of hypnotherapy I deal with

Hypnotherapy has wide-ranging benefits and can help in a multitude of challenges. Why not send me a message to find out how I could help?

Photos & videos


£50.00 per session
Free initial telephone or online session

Additional information

  • Sessions are £50 for approximately 60-75minutes.
  • I am happy to have a chat on the phone to answer any queries you have before our first session.

When I work

Mon Tue Wed Thu Fri Sat Sun

I have good availability at daytimes and limited availability in evenings at the moment.

Why not get in touch to sort out the best time for us to work together?

Further information

I am always happy to have a chat and answer any questions you have either by phone email or message. Why not take that first step today and do something the future you will be proud of!

BCS Mental Health Service, 42A Holton Road, Barry, Vale of Glamorgan, CF63 4HD

Pontypridd, Rhondda Cynon Taff, CF38

Type of session

In person
Home visits

Types of client

Young people
Older adults
Employee Assistance Programme

Key details

DBS check

In England and Wales, the Disclosure and Barring Service (DBS, formerly known as CRB) carry out criminal records checks for individuals working with vulnerable groups, such as children. To find out more, visit gov.uk , or contact this professional directly

Our main office in Barry Town Centre has approximately 30 stairs to reach the top floor. Other options are available including home visits and alternative offices. Please contact me and we'll be able to find the right solution for you.

Online platforms



In person
Home visits

Where do you want to be? How can I help you? In supervision sessions, we will use the solution-focused model to get you to where you want to be!

View supervision profile