Jale Apicella - Hypnotherapist & Psychotherapist Dip. Hyp. Ad. Dip.CP.

Jale Apicella - Hypnotherapist & Psychotherapist Dip. Hyp. Ad. Dip.CP.


01707 552 719 / 07956 42 77 99

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01707 552 719 / 07956 42 77 99

About me

I believe it's your right as a person, to feel relaxed... calm... happy... and confident... every single day.

I have a special interest in helping people improve their lives and build on their self-confidence, dispelling negative issues, thereby gaining control of their stress levels, and overcome feelings of anxiety. I use a person centred approach, and will work with you, reviewing over open dialogue, trust and honesty. I strongly believe that hypnotherapy can assist in making life long changes, which impact hugely upon our physical and mental health.

Hypnotherapy is a highly effective in assisting positive changes in a short time to long-standing limiting self beliefs, feelings and behaviours. Although we are often consciously aware of our problems we are often unable to change our attitudes because the behaviour is so ingrained in the subconscious. Therefore fewer sessions are needed, than if using a talking therapy alone. During the initial consulation I will begin by taking a full history of your issues. I will then begin treatment, so that after the very first session you may begin to be aware of changes taking place.

I'm qualified in both hypnotherapy and psychotherapy and run a home based practice near the Galleria in Hatfield. I offer a calm, comfortable, peaceful and safe environment for the therapy process to take place. 

*Please feel free to call or email me to see if hypnotherapy might help you overcome your specific issues. I offer a free 15 minute telephone consultation.

Here, are some of the ways in which hypnotherapy can be used;

Low self Esteem and Confidence Issues.

The way that you feel about yourself and your ability to cope with life is a key factor in determining your happiness and general well being. I can help look at your negative self beliefs and turn those thoughts to a more appropriate and helpful thinking style.

Anxiety Reduction.

Anxiety and panic attacks can be really scary and may begin to take over your life. Sometimes anxiety can be helpful as it can provide an added push when faced with a more challenging situation. However anxiety becomes a problem when it is experienced where there is no direct threat or danger and it stops you doing the things you want or need to do. Anxiety can be experienced in different ways and at different levels. Using hypnotherapy we can look at where the anxiety stems from and find ways of coping and introduce new skills to overcome the issues.

PTSD & Phobias

Let me treat your PTSD or phobia comfortably and quickly.The Rewind Technique is a tried-and-tested approach to treating PTSD and phobias. It is a comfortable, effective treatment that can greatly reduce, and even remove, traumatic or phobic symptoms quickly.

Research results for the Rewind Technique
Although research into the Rewind Technique is still in its infancy, one study carried out by the Human Givens Institute in the UK showed the following results:

Study size: 30 people

40% of clients rated rewind as extremely successful.
53% rated it as successful.
7% rated it as acceptable.
No one rated the Rewind Technique poor or as a failure.

Rewind does not need you to go over the traumatic incident(s) again. Many people with trauma or phobias have been treated using approaches which drag them back through the experience again; a highly unpleasant thing to have to do.This does not happen with the Rewind, and I do not in fact even need to know the details of what happened to you.

For more info on the technique http://www.unk.com/blog/no-need-to-relive-the-trauma/]


Depression is different from the usual mood fluctuations. It is characterised by sadness, loss of interest or pleasure, feelings of guilt or low self-worth, disturbed sleep or appetite, feelings of tiredness, and poor concentration. I work to provide you with the structure and support you need to address your depression directly. Hypnotherapy can boost your own commitment and motivation to change your limiting self beliefs.

Public Speaking. Exam, Interview & Driving Test Nerves.

It's all about positive self belief. Using hypnosis and positive suggestion you will learn to begin to manage and control. During our sessions I will make suggestions that will allow you to see yourself achieving your goals. You will succeed!

Weight Loss

Get motivated to lose weight and change your life forever. Together we will look a your eating habits and lifestyle. When you're under hypnosis, your attention is highly focused, and you're more responsive to suggestions, including behaviour changes that can help you lose weight. You will lose weight with hypnosis!

IBS (Gut Specific & Gut Directed Protocol).

This 7-8 week program, can help you find relief from the symptoms of IBS. Prior to seeking this treatment, you should be evaluated by a medical doctor (if you haven't already) to make sure your diagnosis is indeed IBS.

Stop Smoking Programme - 2 hour one off session.

Firstly, congratulations for wanting to give up smoking! This may well be the best thing you’ve ever done for yourself. It’s really important that you feel motivated and dedicated to giving up smoking. If you don’t think your motivation is strong enough or if you have a lot of current stress in your life, I will not recommend we proceed at this time, but instead look at the stress in your life and work on preparing to give up.

It is really essential to deal with the issues surrounding your habit first, so in the first part of the session I will look at your personal reasons for smoking etc. I will then use hypnotherapy to help you see a future without smoking, enforce positive suggestions and the idea of a smoke free and healthy future.

Providing your motivation is good the stop smoking cessation will be successful. You will leave the session a non smoker.

Training, qualifications & experience

I have a diploma with distinction in Hypnotherapy.

I have an advanced diploma in Counselling & Psychotherapy.

The Rewind Technique

Sandtray Therapy.

TA 101 certificate of the European Association for Transactional Analysis.

For 8 years from 2003, I was a volunteer and later chair-person with a Rape Crisis centre. this involved counselling and supporting male and female survivors who had been sexually abused at some point in their lives; sexual abuse including childhood sexual abuse, rape, incest, domestic violence and ritual and satanic ritual abuse.

I have also been a volunteer member with St Albans Bereavement Network - children's team. Working with children who had suffered a death in the family. In the 4 years I spent in this role, I visited children at their school, and helped them try to understand their loss. I worked with children aged between 4-17 years.

I am a member of the Hypnotherapy Society and  Counselling Society work within the Code of Ethics and professional standards that have been set out. I am in regular supervision and hold professional civil liability insurance. CPD, Continuing professional development is an important part of my practice. It means that I am regularly expanding my knowledge of hypnotherapy and other therapeutic techniques to enable me to offer the best possible assistance to my clients.

Member organisations

Hypnotherapy Society

Accredited register membership

Areas of hypnotherapy I deal with

* If you have been diagnosed or suspect you may have one of the medical conditions starred above, you should consult your GP for advice, diagnosis and treatment and always inform your health professional before starting any alternative or additional therapies or treatments.


Each of my sessions is 50 minutes long and the cost for this is £45.

The initial consultation is £45.

Stop Smoking Cessation is £225. This session is a one off double session, lasting approximately 2 hours.

Book NOW! Stop NOW!

Further information

My practice is on a main bus route, less than a 5 minute walk from the Galleria Hatfield.

It is also easily accessible for those with disabilities.

As I work from home I do not have a waiting area, therefore I ask that you arrive for your appointment promptly.

Hatfield, AL10

Practical details

Sign language: Unspecified
Other languages: None
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