Doctors believe by having the calorie content listed on alcoholic beverages, the nation’s obesity crisis could be curbed. A large glass of wine can contain 200 calories; this is equivalent to a doughnut, something a lot of people are unaware of.
Jane Ellison, the Public Health Minister said that ‘great strides’ have been made when it comes to labelling food, and that the government will certainly look into this issue. The drinks industry have also commented saying that they are open to the notion of calorie labels, however point out that labelling units of alcohol remained their priority.
Currently alcohol is exempt from EU labelling laws, but the European Commission is considering whether or not alcohol should also carry this information.
Research carried out by the Royal Society for Public Health (RSPH) suggests that this measure would be popular with the British public. Shirley Cramer, chief executive at the RSPH said that the statistics were quite startling,
“80% of adults have no idea what the calorie count is in anything they’re drinking and if they do think they have an idea they totally underestimate it anyway. It could help the nation’s waistlines as well as probably reduce alcohol consumption.”
In an experiment conducted in a small pub, those who were told the calorie content of their drink consumed 400 fewer calories during a session.
To give you an idea of how many calories you could be unknowingly consuming, take a look at the following figures:
- A 250ml glass of 14% wine is 230 calories.
- A 275ml alcopop can be around 170 calories.
- A pint of 4% beer is over 180 calories.
- Four pints on a night out equates to around two-and-a-half burgers.