Statistics from research analysts Nielsen show that sales of junk food, including sweets, fizzy drinks and crisps surged significantly during the four weeks of 2012 games.
8% more fizzy drinks, 6% more confectionary (including chocolate and crisps) and 6% more crisps were sold this year than during the same time period in 2011.
Those running the Children’s Food Campaign fear that by inviting fast-food companies to sponsor the 2012 games, the Olympics sent the wrong message to Britain’s children.
Campaign co-ordinator Malcolm Clark said: “The Olympics have become a celebration of “big”. For the junk food companies who sponsor the Games that means big restaurants, big audiences, big brand value, big profits. But for children that could also mean bigger waistlines and bigger health problems later in life.”
The spate of warm weather and celebratory atmosphere created the perfect party setting – and what party is complete without an array of chocolate, crisps and sweets for guests to nibble on?
Obesity is a growing problem in the UK and more needs to be done to counteract the increasing strain of weight-related disease on the NHS.
Of course, it can be difficult to give up junk food when it’s packed full of great-tasting additives, sugar, fats and salt.
Often, eating is closely connected to our emotions and moods. After a bad day at work, it can be very tempting to go home and spend the evening snacking on our favourite treats.
One way to combat these cravings is to try hypnotherapy.
Hypnotherapy can be used as an effective weight-loss tool. Through specialist relaxation, linguistic and suggestion techniques, hypnotherapists can help their clients change their perceptions of food and learn to live healthier lifestyles.
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